Zain, Kenya's second largest mobile telecommunication provider launched the ZAP service in Kenya, Tanzania and Uganda in Feb 2009 and the service has since penetrated other countries which include Bahrain, Sierra Leone, Ghana, Niger and Malawi.
The mobile commerce service was introduced in Kenya in partnership with leading international banks allowing Zain customers in zap-enabled countries to use their mobile phone to:
- Withdraw cash or pay for goods and services, school fees and utility bills is ncluding electricity and water
- Receive money from or send money to friends and family
- Send and receive money to their bank accounts
- Top-up their or someone else’s airtime
- Manage their bank accounts
Zap is also part of Zain’s ‘one network ‘ platform, meaning that customers can benefit from all of the zap features when traveling to an associate Zain ‘one network’ country. The platform allows traveling customers to move across geographic borders without roaming surcharges, make calls/SMS at local rates, receive incoming calls for free as well as recharge their mobile phones with locally purchased top up cards
Zain customers can sign-up for free for the new banking and payment services by completing an application form and handing it over to registered Zain agents in towns and cities across their specific countries.
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