Marketing Manager
Reporting to: Managing Director
Location: NAIROBI
JOB PURPOSE
To promote company visibility and
awareness through effectively
marketing products and services
KEY RESPONSIBILITIES:
Responsible for the design and
execution of marketing strategies,
policies and programs for company
products to further company’s sales
objectives.
Participate in the development and
implementation of the brand strategy
to raise brand awareness, visibility
and positioning hence increasing
product/service value in the market.
Oversees & co-ordinates the
planning, development and
execution of “THE CLIENT”’s
advertising campaigns to improve
product visibility.
Develops and revises marketing plans
through analyzing customer
preferences, trends, profiles and
identifying factors that influence or
determine customer behavior in
order to advise management on
marketing trends and issues.
Co-ordinate market research studies
to determine potential sales of a
product or service. Analyses sales
coverage, market size, competitors,
penetration and product preferences.
Preparation, monitoring and
reporting the Marketing budget.
Ensure that the Company’s official
website is effectively used as a
marketing tool to reach potential
customers and reflects “THE
CLIENT”’s current products and
services.
Key Qualifications:
Degree in Marketing or any other
Business related discipline
Five years experience in Marketing or
related role
At least three years management
experience in a commercial business
setting not FMCG
Good Communication &
Interpersonal Skills
Individual must be creative,
innovative and be able to translate
statistical data into creative marketing
strategies that are trackable.
Salary & Benefits:
Kshs. 200,000+
Deadline:
13th of June 2011
Applications:
Please send an up to date CV, stating
your current salary, accompanied by
at least 3 referee telephone
numbers/email addresses to:
sue@summitrecruitment-
kenya.com
Summit recruitment & Training, Rhino
House, Karen Road, Karen
Only short listed candidates will be
contacted. Please indicate in your
email which position you are
interested in.
Only applicants submitting their
current salary will be considered.
Only applicants who are successful
will be contacted.
PLEASE DO NOT APPLY IF YOU DO
NOT MEET THE REQUIREMENTS OF
THE JOB.
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